CB&A: A Quarter-Century Later
Twenty-five years ago, I started C. Blohm & Associates with a simple mission: help improve the lives of students. As…
EdNET Preview: How to Be a ‘Storymaker’
If you ask a member of the CB&A team what their favorite part about working in the education industry is,…
Game On! 3 Key Takeaways When Selling Games to Educators
Game-based learning (sometimes affectionately referred to as “GBL”) is what happens when gaming principles are applied to learning scenarios. GBL…
Thank you, Karen.
Recall a teacher who made an impact on your future; a teacher who was personally invested in the success of every…
What Do We Really Know About Game-based Learning?
The University of Michigan conducted a survey in 2014 to determine how teachers felt about games in the classroom, and found…
The State of Virtual Reality in K-12 Education
The learning potential of virtual reality in classrooms generated a lot of enthusiasm during ISTE 2016 in Denver. From Google’s…
CB&A Co-Sponsors Hear Here @ ISTE 2016
CB&A co-hosted Hear Here @ ISTE 2016 on June 27 in partnership with Winter Group and MCH Strategic Data. The event…
Five Digital Hotspots To Reach & Influence Educators This Fall
At CB&A, we frequently survey educators to gain insights into their “go to” sources for information about new products and…
Why We Support Emerging Ed Tech Companies
CB&A, along with our friends at Arc Capital Development and Academic Business Advisors, is once again participating in SETDA’s Emerging Technologies Forum. This is the third consecutive year we’ll lend marketing and business development expertise to fledgling education technology firms. It’s one of the most important ways we “give back” to the education industry.
Four Ways to Win the K-12 Spring Buying Cycle
The K-12 buying cycle is complex. Some periods are more competitive than others, and spring is the most competitive of all. Here are four things you can do to take advantage of this prime decision-making time.