Smart Secrets to Media Pitching: Key Takeaways from PRSA International Conference Session with Michael Smart
While attending the 2013 PRSA International Conference in Philadelphia last month, I sat in on a session led by pitching…
EDUCAUSE 1:1 Media Meetings
Here’s an exclusive preview of CB&A client news that will be released during EDUCAUSE 2013 in Anaheim. Let us know if you’re interested in arranging 1:1 interviews with representatives from these organizations, and we’ll be pleased to help with the scheduling. Company executives are happy to discuss their news to help inform future article topics.
Scoring with Social Media: A Glimpse Into UW Athletics Social Media Strategies
With the Badger football season right around the corner, the CB&A team was thrilled to attend this month’s Social Media…
2013 CoSN Annual Conference
CB&A team members attended the CoSN Conference, March 11-13, in San Diego. The theme for this year’s conference was “Audacious Leadership,” and brought together disruptive and innovative leaders to define a new vision for 21st century learning.
CB&A Media Central Recap – TCEA 2013
C. Blohm & Associates hosted Media Central at the Hilton Austin on Thursday, Feb. 7 during the TCEA 2013 Convention and Exposition. CB&A Media Central gives media members, CB&A clients and industry experts a chance to come together and discuss the latest ed tech news.
Creamy or Chunky? The New CB&A Dairy Dispatch Satisfies Every Taste
If you want some news to nourish your day, check out the January/February Dairy Dispatch! The ed tech industry is…
2013 CoSN Awards to Recognize Outstanding Leaders, Teams and Volunteers
The Consortium for School Networking (CoSN) is accepting nominations for the 2013 CoSN Awards program. CoSN Awards recognize individuals, teams,…
Giant Jenga Fun
Things have gotten a little unstable around the CB&A office lately. No, we haven’t experienced any seismic activity or issues…
Drink up our latest CB&A Dairy Dispatch!
Give a boost to your day by taking a look at the September/October edition of the CB&A ! Our bimonthly newsletter…
Using Public Relations to Boost SEO – Case Study
The Situation: Our client, a mobile study service, turned to public relations to increase its search engine optimization (SEO). CB&A utilized digital content supported by a media relations campaign to boost search results for the company.
The Results: The successful public relations campaign garnered extensive media coverage, which enhanced the client’s industry visibility, positioned the company as the leading mobile study service, and most importantly, increased the client’s SEO.