The “New-School” News Release and What It Means for #PR
Enough with the hashtags, you might say. This isn’t Twitter. Right you are. Marketers have used and abused hashtags, deploying…
EDUCAUSE After Hours with Mickey and Friends
With EdNET in the books, we cast our gaze west toward Anaheim, the site of this year’s EDUCAUSE Annual Conference. Anaheim has been home to Disneyland since the theme park’s grand opening in 1955, making it one of the world’s most popular tourist destinations. In keeping with CB&A tradition, here are some recommended attractions to check out after the exhibit hall closes…
EdNET After Hours: Staying Nimble at Altitude
The theme of this year’s annual EdNET Conference is, “Staying Nimble in an Evolving Market.” It’s a relevant topic, and…
A Winning Night at the SIIA CODiE Awards for Ed Tech
On a night punctuated by emcee Frank Catalano serenading the audience with the Harvey Mudd College “fight song,” representatives from…
Counting Sheep at the Ed Tech Industry Summit
Themed “Navigating ‘Next,’” this year’s SIIA Ed Tech Industry Summit (ETIS) will bring together the leading voices in education technology….
Reminder: SIIA Vision K-20 Survey Now Open
There’s still time for educators and administrators at K-12 and postsecondary institutions to complete the sixth annual Vision K-20 Survey….
March (Travel) Madness
It’s almost March, which means we’re rolling out the luggage and hoping our family and pets remember what we look…
TCEA After Hours
TCEA week is underway in Austin, Texas. The exhibit hall will be bustling. Sessions will be packed. Twitter and #TCEA13…
CB&A Congratulates Educational Publishing Hall of Fame Honorees
The Association of Educational Publishers (AEP) recently inducted three luminaries into the Educational Publishing Hall of Fame. Congratulations to Karen…
‘Mobile’s Brave New World’ – And Why It Matters to Your Business
CB&A recently sponsored Madison’s Social Media Breakfast, an early morning event where local business, marketing and PR professionals gather to…