
2011: A Year to Remember
Compiled by CB&A staff At CB&A, we’ve been talking a lot about collaboration recently, not only in our own office…

There’s Nothing like a Road Trip to Get to Know Someone
In November, the Account Coordinators attended a PRSA “Pitching Boot Camp,” presented by Michael Smart. We learned lots of tips…

How to Pitch Successfully
Do you ever feel like your pitches are ignored? You’re not alone. Many PR professionals feel that their pitches are…

Three Fatal Presentation Design Mistakes and How to Avoid Them
The first post in this three-part series covered how to create compelling content for your next presentation. Content is the…

A Formula for Creating Memorable Presentations [Part One of Three]
We’ve all suffered through them before—presentations that lull us to sleep, fail to make a point, waste our time, and…

Reputation Management
“Your reputation is no joke, it’s your superpower.” With those words from the title of a Forbes article, John Doorley…

‘Excellent’: Tech & Learning 2011 Award of Excellence Winners
When you think about your high school days, the mind wanders to many places: football games, Calculus class, homecoming. But…

The Dairy Dispatch is Back!
The first edition of the 2011-2012 Dairy Dispatch is now available online! This issue, we celebrate October as National Caramel…

Lessons Learned from Netflix
All companies, whether they are active in social media or not, should secure the online names that could be used…

SIIA Webcast Highlights Education Industry’s Use of Social Media
“Social networks can be used to provide educators with career-long personal learning tools and resources that make professional learning timely…