The Clock Is Ticking: Preparing Your Tradeshow Communications Plan
The countdown has begun to ISTE 2010. Now in its 31st year, the annual conference for the International Society for…
Congratulations to the 2010 BESSIE Winners
This is the 16th year of the Annual Best Educational Software Awards (BESSIES), sponsored by the ComputED Learning Center, San…
Emerging Technologies Profiled in 2010 Horizon Report: K-12 Edition
Last week, I participated in a webcast from the Consortium for School Networking (CoSN) on Emerging Technology Trends in K-12. …
Daisy Do
Six years ago this month, we completed the process of relocating CB&A’s offices from San Antonio, Texas, to our current…
The Four P’s of Successful Online Customer Engagement
When helping clients and colleagues to understand and navigate the world of social media, we suggest a three-step process: 1)…
Show Your Support on World Autism Awareness Day
In 2008, the United Nations declared April 2 as World Autism Awareness Day. Since then, people and organizations around the…
Spring has Sprung!
“Spring is nature’s way of saying, ‘Let’s party!’” – Robin Williams Well, it really feels like spring has arrived here…
All a ‘Twit About Twitter in Schools
Twitter’s user base grew to more than 75 million subscribers in 2009, with its number of unique visitors increasing by…
How to Put Your Best Foot Forward When Applying to Award Programs
There are several award programs in the education industry that highlight organizations, products and services, and many call for entries…
The Bottom Line: Why price matters in marketing communications
How much is it? That’s usually the first question out of our mouths when we read about a new, “must…