
Passion & Dedication Become Elements of Success for Leading Organizations
There’s a lot to be said about turning 30. In fact, here are a few things that happened to some…

Don’t Let First Impressions Overshadow Potential Customers
National Educational Computing Conference (NECC) opening keynote speaker, Malcolm Gladwell, discusses the good and bad of rapid cognition in his…

Using Social Media Effectively to Engage and Inspire
Looking for examples of how to use social media to engage and collaborate with your customers and other target audiences? …

Being Proactive Today Yields Positive Results Tomorrow
In an earlier post titled, “Getting Ready for NECC,” it was noted that conferences are one of the few places…

How to Start a Corporate Blog
Corporate blogging is not about jumping on the bandwagon. It’s about developing a deeper relationship with your customers and other…

To Blog or not to Blog
Is a blog right for your company? Establishing a corporate blog can be a valuable investment of time and resources,…

Getting Ready for NECC
Spring is the season for education-focused trade shows. From the National Council of Teachers of Mathematics (NCTM) to the International…

Changing Communications Paradigm
A few days ago, a PRSA blog highlighted this sad statistic, which has been on my mind ever since: According…

Tell Interesting Stories
Several years ago I had the pleasure of enjoying a tasty dinner (with a fun bit of dancing following dessert)…

Getting your Signal Heard Above the Noise
Communication – a lot gets said, but it doesn’t all necessarily get through. With so many voices to listen to,…