August 8, 2016

May the Best Submission Win: SXSWedu PanelPicker

Securing a podium at SXSWedu is no easy feat. Aspiring presenters who submit ideas compete against thousands of others vying…

Sophie Rzchowski
July 27, 2016

Another Trip to Barcelona

Six years ago, PR practitioners from more than 30 countries convened in Barcelona, Spain to establish a new set of best practices for measuring the efficacy of PR campaigns, the Barcelona Principles. Recently, several industry groups reviewed the principles and updated them, producing Barcelona 2.0.

Saul Hafenbredl
July 25, 2016

What Do We Really Know About Game-based Learning?

The University of Michigan conducted a survey in 2014 to determine how teachers felt about games in the classroom, and found…

Charlene Blohm
July 21, 2016

The State of Virtual Reality in K-12 Education

The learning potential of virtual reality in classrooms generated a lot of enthusiasm during ISTE 2016 in Denver. From Google’s…

Charlene Blohm
July 19, 2016

CB&A Meets Serious Gaming With New Client

As CB&A enjoys the warm Wisconsin summer, the team plans to make a splash with a new client: Second Avenue…

Chloe Dechow
July 15, 2016

National Entrepreneurship Workshop, Startup Weekend EDU, Comes to Madison

At CB&A, we love fresh ideas. Its inspiring to see passionate people turn concepts into reality, and we jump on…

Lauren Reid
July 12, 2016

The Late Blohmers Scouting Report

Eight weeks ago, we embarked on our inaugural season in one of Madison’s most prestigious recreation volleyball leagues – for…

Danny Paulmeyer
July 8, 2016

Celebrating 2016 ISTE Best of Show Award Winners

Thousands of spectators flocked to Denver for ISTE 2016 seeking the hottest products for the future of ed tech. Tech…

Lauren Reid
July 6, 2016

Flipped Learning Network Rejoins the CB&A Fold

We’ve been longtime proponents of Flipped Learning. Over the last four years, our team has worked alongside Flipped Learning pioneers…

Lauren West
July 5, 2016

ISTE 2016 News Recap

At ISTE 2016 last week, the top ed tech companies announced product releases, partnerships, research and more. To help you…

Saul Hafenbredl