June 27, 2016

Who Has the Time? Speed Meetings at ISTE 2016.

One thing we know for sure about ISTE, there’s never enough time in the day. Between sessions, the exhibit hall,…

Saul Hafenbredl
June 23, 2016

What to Expect: ISTE 2016

June is always an exciting time for the CB&A team, partially because the Late Blohmers blossom on the volleyball court…

Saul Hafenbredl
June 22, 2016

Five Digital Hotspots To Reach & Influence Educators This Fall

At CB&A, we frequently survey educators to gain insights into their “go to” sources for information about new products and…

Charlene Blohm
June 22, 2016

People Behind the PR – Lauren Reid

CB&A is an agency that values its team, and we’re happy to welcome Lauren Reid as our new Account Executive. Lauren graduated from Augustana college, where she travelled across Europe with her choir. She loves dogs, Swedish Fish, and her favorite movie is Dirty Dancing. We are excited to have her on the team! Read on for the full story.

Aleesha Halbach
June 15, 2016

Awareness Through Hashtags

Social media deployment is an important part of any ed-tech marketing plan. Social media marketing requires that you be aware of what is going on in the social sphere, and watching popular and trending hashtags is an easy way to stay current. Hashtags also offer potent networking opportunities that enable you to engage with other hashtag users.

Lydia Jerabek
June 14, 2016

Why We Support Emerging Ed Tech Companies

CB&A, along with our friends at Arc Capital Development and Academic Business Advisors, is once again participating in SETDA’s Emerging Technologies Forum. This is the third consecutive year we’ll lend marketing and business development expertise to fledgling education technology firms. It’s one of the most important ways we “give back” to the education industry.

Charlene Blohm
June 9, 2016

Reflecting on the Last Decade

While taking on my new role as Vice President at CB&A brings excitement for the future, it also makes me…

Emily Embury
June 8, 2016

Solving The Digital Equity Problem

According to the Consortium of School Networking (CoSN), almost 50 percent of students said that they were unable to complete…

Danny Paulmeyer
May 25, 2016

Personalized Learning Tools: Friend or Foe?

Will personalized learning software make teachers less central to instruction and lesson planning? That seems to be the fear among…

Quinn Buchanan
May 18, 2016

Digital Citizenship – Teaching Students How to Behave Online

Students are growing up in a different world than many of us experienced. They have always had smartphones, tablets and…

Danny Paulmeyer