What to Expect: ISTE 2016
June is always an exciting time for the CB&A team, partially because the Late Blohmers blossom on the volleyball court…
Five Digital Hotspots To Reach & Influence Educators This Fall
At CB&A, we frequently survey educators to gain insights into their “go to” sources for information about new products and…
People Behind the PR – Lauren Reid
CB&A is an agency that values its team, and we’re happy to welcome Lauren Reid as our new Account Executive. Lauren graduated from Augustana college, where she travelled across Europe with her choir. She loves dogs, Swedish Fish, and her favorite movie is Dirty Dancing. We are excited to have her on the team! Read on for the full story.
Awareness Through Hashtags
Social media deployment is an important part of any ed-tech marketing plan. Social media marketing requires that you be aware of what is going on in the social sphere, and watching popular and trending hashtags is an easy way to stay current. Hashtags also offer potent networking opportunities that enable you to engage with other hashtag users.
Why We Support Emerging Ed Tech Companies
CB&A, along with our friends at Arc Capital Development and Academic Business Advisors, is once again participating in SETDA’s Emerging Technologies Forum. This is the third consecutive year we’ll lend marketing and business development expertise to fledgling education technology firms. It’s one of the most important ways we “give back” to the education industry.
Reflecting on the Last Decade
While taking on my new role as Vice President at CB&A brings excitement for the future, it also makes me…
Solving The Digital Equity Problem
According to the Consortium of School Networking (CoSN), almost 50 percent of students said that they were unable to complete…
Personalized Learning Tools: Friend or Foe?
Will personalized learning software make teachers less central to instruction and lesson planning? That seems to be the fear among…
Digital Citizenship – Teaching Students How to Behave Online
Students are growing up in a different world than many of us experienced. They have always had smartphones, tablets and…
Five Emerging E-Learning Trends
Technology is disrupting the education industry. It has transformed traditional approaches and created the opportunity to explore new, improved ways…