TCEA 2014 Preview
It’s time to slip into our cowboy boots and put on our fanciest ten-gallon hats as the CB&A team moseys…
TCEA 2014 After Hours
As an education marketing agency, CB&A will be in Austin Feb. 3–7 for TCEA 2014 and Texas’ capital city will…
CB&A Special Needs Division Has Successful First Year
2013 was a busy year for CB&A, as we expanded our services into the growing special needs sector. With the creation of the Special Needs Division, we’ve been fortunate to work with several dynamic clients whose products and services make a difference in the lives of individuals with special needs and autism.
PR Power Writing: Key Highlights from Michael Smart’s ‘Top 10 Writing Mistakes and Silver Bullets Every Communicator Must Know’ Webinar
Recently a few team members took the opportunity to cozy up in the office conference room for Michael Smart’s PR…
Happy Holidays from CB&A!
Fast away this old year passes, but that doesn’t mean you shouldn’t take some time to deck the halls with boughs of holly because this is the season to be jolly. So as you don your gay apparel and troll ancient Yuletide carols, take some time to enjoy this time of year. The CB&A team would like to wish you and yours a very safe and Happy Holidays, filled with loved ones and good cheer!
Sing Your Fa-la-la’s All The Way Through Our New Dairy Dispatch
It’s time to fa-la-la-la, make a mess preparing homemade cookies and snuggle up by the tree with our new issue…
The “New-School” News Release and What It Means for #PR
Enough with the hashtags, you might say. This isn’t Twitter. Right you are. Marketers have used and abused hashtags, deploying…
Smart Secrets to Media Pitching: Key Takeaways from PRSA International Conference Session with Michael Smart
While attending the 2013 PRSA International Conference in Philadelphia last month, I sat in on a session led by pitching…
Social Media with American Family
Headquartered in our backyard, American Family Insurance is a Fortune 500 company that is well-regarded for its use of social media. The CB&A team jumped at the opportunity to get a behind-the-scenes glimpse at Social Media Breakfast.
PRSMS: Unlocking LinkedIn’s Corporate Marketing Potential
Of all the social media channels out there, LinkedIn might be the most difficult to use on a daily basis….