October 24, 2013
PRSMS: Make your brand highly recommendable
Recently three CB&A team members, including myself, had the opportunity to attend the annual PR & Social Media Summit held…
April 19, 2010
The Four P’s of Successful Online Customer Engagement
When helping clients and colleagues to understand and navigate the world of social media, we suggest a three-step process: 1)…
September 2, 2009
How To: Build Your Brand Using Social Media
Recently, I sat in on the “Social Media for Business” conference call with Peter Shankman (@skydiver), founder of Help A…