Don’t Be Listless at the Grocery Store – or ISTE
When I go grocery shopping without a list, it’s a mess. My cart fills up with things like Doritos, and…
The 1-2-3 on CB&A’s ISTE Events
We’re counting down the days until ISTE! Every year, CB&A coordinates a beehive of education pr activities at the conference,…
Hidden Campus Customers You’re Missing in Building Lifelong Brand Loyalty
Business startup culture is often referred to as an extension of the millennial mentality. As the highest educated, most radically…
VR And Education — What’s Next?
There is a lot of noise about virtual and augmented reality in the news and its impact on marketing in…
Being Authentic In Autism Awareness Month
Now, more than ever, people are realizing the importance of understanding autism. From 2000 to 2013, the prevalence of autism spectrum disorder…
3 Ways to Stand Out! How Online Course Providers Win
Between 2004 and 2014, the number of students enrolled in at least one online learning course grew over 260 percent…
PR Spotlight: A Conference Guide for Busy Professionals
While conferences can be great for your company and your professional development, they can do a number on your stress…
CB&A Wins Gold ADDY Award
We’re taking a moment to celebrate C. Blohm & Associates’s success in the midst of a busy season for our…
TCEA Chronicles: Education Technology Highlights from the 2017 Conference
With The Illustrated Texas Dictionary of the English Language in tow, members of the CB&A’s education PR team recently headed…
An Ambassador Program, the Human Element Your Brand is Missing
It’s the unspoken truth in marketing and specifically education marketing: When it comes to purchasing decisions, we trust the recommendations…