Social Media Success Summit – Part One
In May, I was an online participant in the 2010 Social Media Success Summit (#smss10). Over the course of the…
Why You Should Check Into Foursquare
Dubbed “the next Twitter” by some tech experts, Foursquare is a location-based social networking website that tracks its users’ whereabouts…
Using Social Media for Crisis Communications
Recently, I attended Social Media Boot Camp, hosted by Ragan Communications. The all-day workshop focused on many aspects of social…
Ed Tech Industry Summit Preview
The Ed Tech Industry Summit, sponsored by the Software & Information Industry Association (SIIA), is the industry conference for the…
The Four P’s of Successful Online Customer Engagement
When helping clients and colleagues to understand and navigate the world of social media, we suggest a three-step process: 1)…
Survey Update: Twitter Use in K-12 Education
Last month I shared the results of a survey CB&A conducted in conjunction with the CoSN Conference 2010. To help…
Survey Results: Twitter Use in K-12 Education
Every year CB&A conducts a Birds-of-a-Feather Roundtable during the annual CoSN conference. For those of you unfamiliar with CoSN, it’s…
Deploying Social Media in 2010
Looking back on 2009, was your company innovative in terms of online networking, or more of a social novice? If…
Public Relations’ Role in the Corporate Twittersphere
As people turn toward Twitter to build their personal and professional brands, one practice that’s sparked some controversy throughout the…
Social Media in the Education Market
On October 15th, I had the opportunity to co-present the “Social Media in the Education Market: New Ways to Build…