Charlene Blohm

Senior Partner

Since founding CB&A in 1991, Charlene (or “CB” as her team calls her) has partnered with organizations of every stripe to deliver bottom-line value. From early stage Davids to multinational Goliaths, she has a knack for seeing opportunities where others might see challenges.

Charlene has earned several accolades individually and on behalf of the agency, and she’s a frequent guest speaker and thought leader for all things related to education marketing, PR, and sales. Her background in journalism, advertising, and promotions has earned her strong networks in the industry that she continues to cultivate.

On the weekends, you can find CB pedaling a bike or paddling a canoe.

Get in Touch
Insights

See What Experts Are Saying

How to Leverage the Buyer Cycle to Market to Schools

| No Comments
In the competitive landscape of education technology and business-to-education (B2E) marketing, understanding the unique customer journey is essential for companies…

Boosting State-Specific Awareness with Targeted Education Marketing

| No Comments
Our campaigns for EPS Learning, Illustrative Math, and BloomBoard each presented unique challenges and generated impactful state-level results.

How Hyper-Local PR Strategies Benefit Education Marketers in a Changing Environment

| No Comments
Explore how to gain a competitive advantage in a landscape where states have increasing influence.